90+ Years Dedicated to the Service After Market!

Chartered in 1919 with four employees, RBI Corporation (formerly Richmond Battery & Ignition) opened its doors committed to service. At that time, service was limited to battery maintenance on electric cars! The Company's growth paralleled the automotive aftermarket growth including Briggs & Stratton locks and keys.

In 1946, RBI was appointed as a distributor for the budding small engine division of Briggs & Stratton, with the largest potential being gasoline powered washing machines. Following World War II, business blossomed as gasoline powered equipment took over the lawn and garden industry. Fueling this corporate growth was the addition of complimentary outdoor power equipment parts lines (see products). In 1978, a decision was made to devote 100% of RBI's corporate efforts to this continually growing outdoor power equipment industry and move to its current 53,000 square foot operations. In 1987 a second location was opened adding an additional 20,000 square foot warehouse. Continued growth has required that we open additional shipping facilities. Our Albany, GA warehouse was added in October, 2007 with 20,000 square feet for inventories. Our Louisville, KY warehouse was added in December 2008 with 18,000 square feet. Louisville and Albany locations are key to providing the next day service that our customers have become accustomed to and to growing our new expanded territory in the Southeast.

Our growth has been made possible by RBI's continuing commitment to service. Outstanding service to the outdoor power equipment aftermarket is made possible by an excellent, loyal and committed independent service dealer network. RBI supports these dealers with its technical and training staff, 28 field service representatives and seasonally staffed customer service Call Centers. Customer orders received by 5:00 p.m. via fax, phone, EDI or directly online are shipped the same day by a two-shift warehouse staff.

By maintaining the most modern communications and its pledge of exceptional service, coupled with the continued support from our outstanding dealer network, RBI Corporation looks forward to the exciting challenges in this ever-changing industry.

Our Mission Statement:

Dedicated to provide exceptional service to our service network and the end user while maintaining professional support to our vendors and their goals. Committed to ongoing employee development, total customer satisfaction and maximizing vendor’s markets while achieving sound corporate fiscal objectives. Dedication and Commitment to the outdoor equipment aftermarket!!

Dealers:

We offer Online Ordering and UPS Tracking. Download a copy of our Price Files that are now available online in the Dealers Corner section! Check inventory and place your own orders anytime via Persona, EMPARTweb, DealerXpress or other eDN systems. If you don’t have an assigned password, please contact your territory manager today!
Don’t forget to check out our current Monthly Specials!


Customer Service - How we can help you!

RBI's Customer Service Department is here to assist you with highly trained technicians. Our agents process over 40,000 calls per month and proudly offer the following services:

Dial-in Capabilities:

This is available through an 800 service or by Internet access which allows you to place your own orders 24 hours a day, 365 days a year.

Express Ordering:

RBI offers a no-wait service with a variety of ordering options to assist you from checking availability, pricing, and placing your order.

Parts Look-up:

We can assist you in looking up your part(s) by model number, using a state-of-the-art parts imaging package - as well as checking for availability, pricing, placing your order, and checking your order status.

Technical Service:

This Department is available to help you with any service or warranty questions.

Service Referrals:

Consumers can get referrals to local dealers in their area, as well as Mass Merchants to Service Dealer Match-up.